Privacy Policy
Effective Date: May 18, 2026
We build local search campaigns for Fresno businesses. We do not sell personal data. You came to this website to learn about map pack rankings, citation consistency, and local search dominance. You did not come here to have your inbox flooded with spam. We respect that boundary.
This page explains exactly what information we collect when you visit fresnolocalseo.com and how we handle it. We wrote this in plain English. We stripped out the legal jargon. You deserve to know exactly who holds your data and what they do with it.
The Information We Collect
We gather two specific types of information. We collect data you give us directly. We collect data our systems gather automatically.
When you fill out our contact form for a free local SEO audit, you hand over specific details. You provide your name. You provide your email address. You provide your business website URL. We require this information to analyze your current local search visibility and reply to your inquiry. If you call our agency directly, we log your phone number and the details of your business goals. We need this raw material to evaluate your current ranking status.
Our servers also track automatic data. We run analytics software in the background. When you land on our site, we log your IP address, browser type, and the specific pages you read. If you spend ten minutes reading our guide on Google Business Profile optimization, our system records that dwell time. We track the city you visit from. We note whether you use a mobile phone or a desktop computer.
How We Use Your Data
We use your contact details to communicate with you directly. If you ask us why your HVAC company dropped out of the local three-pack, we use your email to send you our technical analysis. We use your website URL to run reports in tools like Ahrefs or BrightLocal. We check your backlink profile. We evaluate your proximity signals. We use your data strictly to provide the service you requested.
We use analytics data to improve our content quality. This is a core part of our operation.
We monitor the daily traffic on our site. We look at the noise and find the signal. If our logs show 500 local business owners bouncing off a highly technical page about schema markup, we know our writing failed. We take that data. We rewrite the content. We remove the friction. We want high-resolution data on what actually helps you understand local SEO. We do not use this data to profile you across the internet. We use it to make our website better.
Cookies and Tracking Technologies
We use cookies. These small text files sit on your device and help our site function properly.
- Functional Cookies: These keep the site running. They remember your preferences. They prevent you from having to dismiss the same notification banner twice. They reduce the friction of navigating between our service pages and our case studies.
- Analytics Cookies: We deploy Google Analytics 4. This software tracks user behavior across our domain. It tells us which Central Valley neighborhoods our traffic comes from. It shows us if mobile users struggle to click our contact buttons.
You can disable cookies in your browser settings. The site will still work. You can read our guides on review velocity and local link building without accepting a single cookie. We do not block content behind tracking walls.
Third-Party Services
We operate in the real world. We rely on external infrastructure to keep this agency running.
We share necessary data with our hosting provider to keep the servers online. We connect our site to Google Search Console and Google Analytics to monitor our own organic performance. If you sign up for our newsletter, your email address goes into our third-party email marketing software.
We never sell your email address to third-party marketers. We never rent out our client lists. You will not get cold pitches from offshore web developers because you filled out our audit form.
Zero loopholes. Total transparency.
California Privacy Rights (CCPA)
We operate in Fresno. We serve Central California businesses. We comply strictly with state privacy laws. California residents have specific rights under the California Consumer Privacy Act.
You have the right to know exactly what categories of personal information we collect. You have the right to opt out of the sale of your personal information. We make that easy by never selling it in the first place. You have the right to non-discrimination. We will never throttle your access to our local SEO guides or refuse you a site audit because you exercised your privacy rights.
Data Retention
We keep your contact form submissions for as long as we maintain an active dialogue. If you hire us to fix your NAP consistency across fifty directories, we keep your data on file for account management. If you request an audit and never reply to our follow-up, we purge your details from our active pipeline after twelve months.
Analytics data expires automatically. We configure our Google Analytics account to delete user-level data after fourteen months. We do not hoard historical traffic logs indefinitely.
Your Data Rights
You own your personal information.
You can ask us for a complete copy of the data we hold about you. You can request corrections if your business details change. You can demand full deletion of your profile from our systems.
Send us an email to exercise these rights. We process these requests within five business days. No stalling. No automated runarounds. A real person handles every data request.
Security Measures
We protect our digital perimeter. We force HTTPS connections across the entire domain. We update our WordPress core and plugins weekly to patch known vulnerabilities. We enforce two-factor authentication on every agency account. We restrict database access to senior staff only.
No system is flawless. The internet carries inherent risk. We apply strict access controls to our agency inboxes, but we cannot guarantee absolute immunity from determined attacks. We secure your data with the exact same operational rigor we apply to our clients’ primary Google Business accounts. A compromised password can destroy a local business. We understand the weight of that responsibility.
Children’s Privacy
Our website targets adult business owners. We write about search algorithms, marketing budgets, and local ranking tactics. We do not knowingly collect information from anyone under the age of eighteen. If we discover we have accidentally collected data from a minor, we delete it immediately.
Changes to This Policy
We update this policy when our practices change. If we switch email providers or add a new tracking tool, we revise this page. We do not send out annoying emails for minor typographical fixes. We will notify active clients directly if we make massive changes to how we handle their business data. Check the effective date at the top of this page to see when we last updated the text.
Contact Us
Questions about this policy belong in our inbox. If you have concerns about how we track website visits or handle your audit request, reach out.
Email: [email protected]
A real person monitors this address. We review privacy inquiries every Tuesday and Thursday. We will give you a straight answer.